{"id":215,"date":"2024-03-27T13:18:32","date_gmt":"2024-03-27T12:18:32","guid":{"rendered":"https:\/\/www.oohadvisor.com\/noticias\/?p=215"},"modified":"2024-10-30T10:10:26","modified_gmt":"2024-10-30T09:10:26","slug":"ocean-club","status":"publish","type":"post","link":"https:\/\/www.oohadvisor.com\/noticias\/ocean-club\/","title":{"rendered":"More than just a beach club &#8230;"},"content":{"rendered":"\n<p><strong>Ocean Club<\/strong>&nbsp;marca el inicio de una nueva era para los clubes de playa en la&nbsp;<strong>Costa del Sol<\/strong>, siendo el pionero en establecer un est\u00e1ndar que combina el lujo moderno con un ambiente inigualable. Desde su apertura, se ha consolidado como un referente mundial, famoso por ofrecer una experiencia \u00fanica en la que el estilo, el confort y la diversi\u00f3n se fusionan en un entorno privilegiado. Situado a pocos metros del&nbsp;<strong>Mediterr\u00e1neo<\/strong>, Ocean Club no solo es el lugar perfecto para relajarse y disfrutar del sol, sino tambi\u00e9n para socializar y vivir momentos inolvidables junto a su majestuosa&nbsp;<strong>piscina de agua salada<\/strong>, que se ha convertido en uno de sus mayores emblemas.<\/p>\n\n\n\n<p>La&nbsp;<strong>estrategia de marketing<\/strong>&nbsp;del equipo de Ocean Club ha sido clara y efectiva desde el principio: por un lado, asegurar una presencia s\u00f3lida en las zonas m\u00e1s exclusivas de&nbsp;<strong>Marbella<\/strong>, como&nbsp;<strong>Puerto Ban\u00fas<\/strong>, la&nbsp;<strong>Milla de Oro<\/strong>&nbsp;y&nbsp;<strong>La Alzambra<\/strong>, donde se concentra un p\u00fablico de alto poder adquisitivo y gran afluencia tur\u00edstica. Por otro lado, garantizar una&nbsp;<strong>se\u00f1alizaci\u00f3n clara y eficaz<\/strong>&nbsp;que no solo refuerce la visibilidad de sus instalaciones, sino que tambi\u00e9n atraiga a nuevos visitantes.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1279\" height=\"719\" data-id=\"525\" src=\"https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/VAL00185-A01-A02.jpg\" alt=\"\" class=\"wp-image-525\" srcset=\"https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/VAL00185-A01-A02.jpg 1279w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/VAL00185-A01-A02-1200x675.jpg 1200w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/VAL00185-A01-A02-768x432.jpg 768w\" sizes=\"(max-width: 1279px) 100vw, 1279px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1920\" height=\"1083\" data-id=\"218\" src=\"https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/LIGHTBOX-P2-028B.jpeg\" alt=\"\" class=\"wp-image-218\" srcset=\"https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/LIGHTBOX-P2-028B.jpeg 1920w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/LIGHTBOX-P2-028B-1200x677.jpeg 1200w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/LIGHTBOX-P2-028B-768x433.jpeg 768w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/LIGHTBOX-P2-028B-1536x866.jpeg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1920\" height=\"1080\" data-id=\"217\" src=\"https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/NA038.jpg\" alt=\"\" class=\"wp-image-217\" srcset=\"https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/NA038.jpg 1920w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/NA038-1200x675.jpg 1200w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/NA038-768x432.jpg 768w, https:\/\/www.oohadvisor.com\/noticias\/wp-content\/uploads\/2024\/03\/NA038-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Con este enfoque en mente, el club ha llevado a cabo una ambiciosa campa\u00f1a de&nbsp;<strong>publicidad exterior<\/strong>, que incluye varios elementos de gran impacto visual. En la actualidad, cuentan con una serie de&nbsp;<strong>vallas publicitarias<\/strong>&nbsp;ubicadas estrat\u00e9gicamente en puntos de alto tr\u00e1fico, lo que permite captar la atenci\u00f3n de miles de personas diariamente. Adem\u00e1s, han instalado un imponente&nbsp;<strong>monoposte de m\u00e1s de 50 metros cuadrados<\/strong>, que se ha convertido en un punto de referencia visible desde la distancia y un s\u00edmbolo de la exclusividad y sofisticaci\u00f3n que ofrece Ocean Club.<\/p>\n\n\n\n<p>Complementando esta estrategia, se han desplegado numerosos&nbsp;<strong>Infobox<\/strong>&nbsp;y&nbsp;<strong>Lightbox<\/strong>&nbsp;en \u00e1reas clave para proporcionar se\u00f1alizaci\u00f3n precisa y reforzar la presencia de la marca en los lugares m\u00e1s transitados de la ciudad. Estos soportes publicitarios no solo aumentan la visibilidad de Ocean Club, sino que tambi\u00e9n contribuyen a la creaci\u00f3n de una identidad visual coherente y elegante, alineada con los valores de lujo y modernidad que definen al club.<\/p>\n\n\n\n<p>Gracias a esta combinaci\u00f3n de soportes publicitarios de gran impacto y a su cuidadosa ubicaci\u00f3n,&nbsp;<strong>Ocean Club<\/strong>&nbsp;ha logrado no solo mantener su estatus como uno de los destinos de referencia en la Costa del Sol, sino tambi\u00e9n expandir su notoriedad a nivel internacional. Este enfoque estrat\u00e9gico de marketing ha sido clave en la consolidaci\u00f3n de su imagen de marca, permiti\u00e9ndole atraer a una clientela exclusiva que busca el m\u00e1ximo nivel de confort, entretenimiento y lujo en cada visita.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ocean Club supone el comienzo de los clubs de playa en la Costa del Sol<\/p>\n","protected":false},"author":2,"featured_media":225,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-de-exito"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>More than just a beach club ... - OOH Advisor - Casos de \u00e9xito y noticias<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.oohadvisor.com\/noticias\/ocean-club\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"More than just a beach club ... - 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