Description

Media description

Location: Avenida Velázquez towards aeropuerto at the level of Toys r Us - Málaga

Billboard in Málaga Airport, located in a strategic position for outdoor advertising in Málaga. This advertising site helps strengthen brand visibility in a high-exposure location, with continuous presence in front of local audiences, visitors and regular traffic in the area.

Type of environment: Airport and access-road environment with a steady flow of travellers, transfer vehicles, taxis, residents and professionals.

Audience profile: International travellers, tourists, business visitors, airport users, local residents and transfer traffic.

Estimated impacts: 35,000 - 65,000 impacts/day. Indicative figure based on the type of road, surrounding environment and expected level of traffic.

Nearby businesses and points of interest: Málaga Airport, Avenida de Velázquez, Plaza Mayor, airport car parks, transfer areas, hotels, retail and main access roads.

Advertising value: A highly valuable location for brands that want to connect with international audiences as they enter or leave Málaga and the Costa del Sol. Its location supports message repetition and improves the campaign’s visibility within the audience’s everyday route.

Recommended use: tourism, hospitality, car rental, real estate, luxury services, airlines, retail, restaurants and international brand campaigns.